Pipe any tool into GHL with inbound webhooks
Start workflows from events in the outside world: your app, a payment platform, a form tool, anything that can send an HTTP request.
- 1
Create the webhook trigger
New workflow, trigger type Inbound Webhook. GHL generates a unique URL; that URL is a credential, share it like one.
- 2
Send a sample payload
From the source system (or a quick curl or Postman request), send a real example of the JSON it will post. GHL captures it so you can map fields.
- 3
Map payload to contact
Map the payload fields to contact fields: email or phone as the identity key, plus whatever attributes ride along. Upsert semantics prevent duplicates when the same person triggers twice.
- 4
Build the downstream steps
From there it is a normal workflow: tag, notify, message, move stages. The webhook is just a new kind of doorbell.
- 5
Validate with three real events
Fire three distinct real events from the source. Check identity matching, field mapping, and that repeat events behave the way you intended.
- 6
Plan for payload drift
When the source system changes its payload shape, the mapping breaks quietly. Note the dependency and recheck after any upgrade on the sending side.
Do it with Claude
Claude designs the payload shape with you, writes the test requests, and diagnoses mapping failures from a pasted payload versus the expected schema.
Watch out for
- Webhook URLs pasted into shared docs; anyone with the URL can inject events.
- No identity key in the payload, spawning a duplicate contact per event.
