A community your clients actually open daily
Launch a GHL community with structure, seeded conversation, and moderation rhythm, because an empty forum is worse than no forum.
- 1
Give it one clear promise
People return to a community for a specific value: peer answers, accountability, access to you. Name the promise before naming the group.
- 2
Create the space
Memberships, then Communities: create the group, set privacy (private for clients, public for lead gen), branding, and the channel or topic structure. Start with three channels maximum; empty channels echo.
- 3
Write the rules and the welcome
Pinned welcome post: what this is, how to introduce yourself, what is off-limits (pitching, spam). The Community Starter prompt in the library writes the kit.
- 4
Seed before you invite
Ten pieces of real content before the first member arrives: questions answered, resources posted, one discussion already rolling. Members join a party, not a room.
- 5
Automate the doors
Purchase or signup grants community access through the workflow, and the welcome sequence points them to introduce themselves; the intro post is the retention hook.
- 6
Keep the rhythm
Two or three prompts weekly from you, gamification points on, and every member post acknowledged within a day for the first month. Communities compound or die in month one.
Do it with Claude
Claude drafts your weekly discussion prompts and the first month’s content calendar, and summarizes what members ask most, which is your next course module.
Watch out for
- Eight empty channels at launch; consolidation later reads as failure.
- Founder posts weekly for two weeks, then silence, then tumbleweeds.
